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RSS Integration & Feeds

Spread the news with RSS!

Are you tired of using e-mail to notify your customers of news worthy information? Is your e-mail getting stuck in a spam folder of the recipient? Want new traffic on your site?

RSS Technology
RSS is a family of Web feed formats used to publish frequently updated content such as blog entries, news headlines, and podcasts. An RSS document (which is called a "feed" or "web feed" or "channel") contains either a summary of content from an associated website or the full text. RSS makes it possible for people to keep up with websites in an automated manner that can be piped into special programs or filtered displays.

Basically there are two types of RSS readers: 1)Web based, such as the Google Reader. 2)Program based. There are lots of RSS reader programs you can download to run directly on your computer. In either case these RSS readers give you a handy interface to simultaneously monitor your favorite feeds from multiple sites and sources. Just follow the directions for each reader.

Why does my company need it?
RSS drives targeted traffic to your website. This lets you have information imported, stored and managed in your browser or reader. If you have industry specific content that is constantly being updated and merged by an unlimited amount of interested parties, you are constantly boosting your search engine rankings on Google, Yahoo and MSN. Put the important content right in front of your prospects.

Here is an example:
Using our News Feeder Component, you can put exciting news on your website and drive other PR companies to pickup your news feeds.

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